Project Description

Save Experimental Type Letterpress Poster


The Project

Experimental Type is a course available to graduate and undergraduate students at Kent State University who are in the Visual Communication Design major. The class offered every semester for many years, but in 2011 it  was in risk of being cancelled because of lack of interest.

This poster was created in the Type High Press using existing wood type and image plates to create a unique design to advertise the class during registration week for the following semester. In conjunction with this poster a minor social media campaign was created on Facebook inviting all students in the major to learn more about the class. In only three days the class was completely full and no longer at risk of being cancelled.